ADVERTISE IN CHINA
Ready to grow your brand in China?
We help ambitious international brands launch, grow, and build in China.
China presents extraordinary opportunity—but it is also a market with its own digital behaviour, consumer expectations, and fast-moving platforms. It takes local insight, the right platforms, culturally relevant creative, and a strategy built around how Chinese consumers actually discover, evaluate, and buy brands.
Harmix helps you understand what matters, choose where to focus, and build marketing that feels local without losing what makes your brand distinctive.
Our approach
We combine the strategic perspective of an international agency with the local intelligence needed to operate in China.
Understand your opportunity
We start with your brand, commercial objectives, audience, category, and readiness for the Chinese market.
Building campaigns
We define a positioning, platform mix, content direction, and activation plan that supports clear business goals.
Localisation
We develop messaging and creative that works for local audiences, local formats, and the pace of China’s digital environment.
Launch and learn
We track performance, identify what resonates, and continuously improve the activity to build sustainable growth.
Where we can advertise your brand
We combine the strategic perspective of an international agency with the local intelligence needed to operate in China.
Baidu
Baidu handles the vast majority of search traffic in China, and it rewards different signals than Google. We build campaigns for how Chinese users actually search, not a copy-paste of your Google account.
RED NOTE
RED is where Chinese consumers go to research before they buy — a mix of product reviews, lifestyle content, and KOC recommendations rather than traditional ads.
WeChat is the backbone of doing business in China. We set up and manage your WeChat presence so you can reach, message, and sell to your Chinese audience directly, not just advertise to them.
Douyin
If your brand isn't producing native video content and running paid campaigns here, you're missing the platform driving the single largest share of China's short-video commerce.
E-Commerce
Whether you are in need of a flagship store or a marketplace listing strategy, we build and manage storefronts on the platforms Chinese shoppers actually trust and buy from; Tmall and JD.com.
FAQ
Entering a new market brings up the same questions, whether you're moving West to China or China to West. Here's what we get asked most.
How long does it take to launch in a new market?
It depends on the market and how much groundwork is already in place, but working with us cuts out the slowest part — waiting on entity registration or platform approval — since we already hold that infrastructure. We'll give you a realistic timeline once we know your starting point.
Do you handle both directions, or just one?
Both. We work China-to-West and West-to-China, so if you're expanding in either direction — or both — you're working with one team who understands the operational, cultural, and search differences on each side.
Do I lose control over my brand once you're running the local accounts?
No. You still own the strategy and sign off on everything — we're running the infrastructure and execution, not taking over the brand. Think of us as the local operator, not a replacement for your team.
Is this a one-off setup, or ongoing support?
Both are available. Some brands just need us to get the operational and platform groundwork in place; others want us running the ongoing content, ads, and SEO. We'll scope it around what you actually need rather than a fixed package.
Get Started
Book A Free Evaluation!
Every brand's starting point is different — your product, your category, your existing presence. Before you commit to anything, we'll take a proper look at what it actually takes for your brand to launch in China or the West, and give you a realistic view of the timeline, the groundwork required and the opportunity ahead.
Our Blog
Explore practical guidance, market insights, and fresh ideas for brands growing between China and the UK.
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+44 7902 356 346
info@harmix.co.uk
Open Hours
M-F: 9am - 5pm
Sat: Closed
Sun: Closed